— Eileen Howard Dunn, VP, Corporate Communications & Community Relations, CVS Corporation — Ellen Goldberg Luger, Executive Director, General Mills Foundation
Key Takeaways:
The healthcare industry is becoming more complex and the use of technology can help to reduce paper backlogs and treatment repetitions. Companies can use their technological expertise to ultimately improve health centers and facilities, in addition to overall patient care.
Companies can establish their funding guidelines through training efforts for
new employees, providing them with a framework to better understand and participate in the company's philanthropy programs.
Mergers and acquisitions can impact a company's philanthropy as the business absorbs new funding priorities and practices. Practitioners must monitor these shifts to avoid dilution of the company's philanthropic objectives.